Edutainment - the Concept
PencilBot™ multimedia DVD series is designed for learning English as a second language (ESL) or foreign language (EFL). This exciting product was developed by Edutainment Resources, Inc. (ERI), a company that focuses on using edutainment to facilitate learning. The word edutainment is derived from two words, education and entertainment, which symbolize an interactive learning experience, namely education in an entertaining way.
ERI further believes that using the edutainment concept to achieve more effective learning outcomes is the future for education. Multimedia can bring books to life and is the most effective way to present edutainment. Combining technology with the concept of fun-meets-learning, each issue of PencilBot™ focuses on an interesting topic and contains a full range of content at three levels of proficiency.
PencilBot™ -- the Name
Just as ERI's philosophy combines a solid educational approach with engaging entertainment made possible by technology, the PencilBot™ name was chosen to represent the union of education and technology embodied in this innovative product. The name combines the word pencil, which represents education through one of its most widely used tools, with bot, the shortened form of robot, a symbol of modern technology.
Other products/websites by Edutainment Resources, Inc. (ERI):
- PencilBot™ main website
- Feed Me! - PencilBot™ Preschool apps tap into your child's natural desire to learn by providing a fun way to acquire comprehensive knowledge and skills for kindergarten readiness as well as exposing them to multiple languages (available in 14 languages for iOS, Android, Mac, and PC)